The first time I sent out a cover letter and resume, I was exhilarated and full of optimism about all the possibilities that might result. Over time sending out resumes and cover letters has become much less exciting. I am a phenomenal job candidate, so why aren’t people responding to my resume? It could be sitting in a giant stack of awesome resumes. The state of the economy has made the job market much more competitive. I think it’s time to get fired up again about the job search by finding a new innovative approach.

It’s important to learn from the brave job-seeking innovators that have gone before me; so I want to share some ideas that have landed jobs or at least are very clever.

Chris Kahle scored his dream job at Crispin Porter + Bogusky by asking people to send Tweets to company executives encouraging them to hire him. He was successful because he found a way to show his genuine interest in the company not just in getting a job and he got the attention of decision makers.

I loathe writing cover letters so I am always searching for ways to make the writing process smoother and more enjoyable. I love the video two job seekers created that showcases their creativity and replaces a traditional cover letter.

Mark Leuner substituted a handmade sign for his resume and carried it at a busy intersection in front of his local newspaper. Two weeks after a reporter covered his story, he had a new job.

Job seekers should not get discouraged, instead get inventive. Think about creative ways to showcase your skills and gain the attention of decision makers.