Whether you are hosting a 500-person corporate event or simply a small company gathering of 25, having an invitation that is high on the wow scale will help drive up the attendance. And earn you much deserved kudos for your creativity and attention to detail.

With the right design, a four-color invitation printed off-set or digitally could capture the style of your event beautifully. But if you’re looking to set your business apart from the competition, opt for a printing method that offers a little more elegance, like these for example:

• Letterpress – This is the oldest form of printing. Ink is applied to the raised portions of printing plate, which is then pressed onto paper.
• Embossing – This form of printing uses a combination of heat and pressure to create a three dimensional effect on the paper. The raised image is embossed, and the reverse side, where the image is indented, is debossed.
• Engraving – The most formal printing option, engraving involves cutting grooves into the paper one letter at a time. Though many printers use computerized engraving, it is still a time intensive process, as the entire image is not done in one impression like letterpress and embossing.

These three options are going to set you back a little more than traditional printing, but the extra effort and cost would be well worth it for the right soiree.