In my first week of interning at Talk I was asked to read articles and do some research for possible tweets. Later in the day I was asked to research blogging platforms. Twitter and blogging are both two things I have never experienced or learned about. As I started to read the PR blogs and news sources, I started to realize that social media is a huge part of the today’s business world and more importantly public relations. So why is it that in my three years at college I have not learned a single thing about social media, and how it can be used properly in a business setting?
Teachers may see Facebook only as the annoying website that distracts their students during lectures, but they eventually will have to face the truth, that Facebook and other social networking sites are becoming more and more a powerful force in the communications world. If teachers don’t want their students to use social networking sites as just another way to not listen to their lectures, then they should educate students on how to properly use these mediums.
My advice to teachers is to embrace the change, and educate students on how important social networking sites are becoming to major companies. If teachers accept this advice then students will be more prepared for the social media driven world that awaits them. But either way social media is going to continue to grow and change the business world, as we know it.