Can McDonald’s make it a double? « Talk, Inc

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Can McDonald’s make it a double?

February 2nd, 2010 by Shawn Smock

McDonald’s officially announced that Dwight Howard and LeBron James will be starring in the much talked about remake of “The Showdown.” The original commercial aired during the 1993 game and has been ranked #6 in “MSNBC’s 10 best Super Bowl ads of all time.” The premise is simple – Michael Jordan and Larry Bird compete in a ridiculous hoops-shooting contest to win a Big Mac and fries. Even if you are not a hoops fan, you will probably remember the catchphase “Over the second rafter, off the floor… nothing but net.” McDonald’s ended up the big winner, while Michael went on to win several more championships and Larry moved on to coaching. So the big question is, can McDonalds create magic again? Can they make it a double? Or will viewers be served warmed up leftovers? Here is a sneak 12 second clip to wet your appetite.

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