
Debbie loves The Alternative Board or TAB – The Alternative Board® brings together owners of privately-held businesses for peer advice and business coaching. Board members meet monthly to learn from one another’s successes and mistakes to grow their businesses. Dallas Romanowski at dallas@cap-corp.com coordinated TAB in the Cape Fear region. There is a charge for membership. Worth every penny.
Holly loves the new Facebook fan pages – This week Facebook made the change from their standard fan pages, which left a lot to be desired, to the new design, which is strikingly similar to a normal profile. Businesses and organizations with a fan page now have the ability to share a status, appear on news feeds and provide a layout that Facebook users understand. Check out the Talk fan page to see how we have taken advantage of these awesome changes.
Kelly loves “Win Without Pitching”, a sales guide to success for marketing communications agencies – This training manual is the ultimate guide book for any business owner looking to learn how to position their business for profit. Win Without Pitching offers tips and tools that help bring dignity, competitive advantage and financial reward to owner-operated firms that have grown tired of traditional cold calling practices. Reading this manual has given me a brand new understanding of the business world and how to gain that competitive advantage.
Kirsty loves Watchmen. I saw the movie last week, unaware of the story and fell in love. Reading the graphic novel this week, I’m enamored of the story and can see why it is the only “comic” on Time’s list of 100 best novels since 1923. While critics have given the film mixed reviews, everyone agrees that its opening credits are the best part of the film. yU+Co., creator of countless title designs from 300 to Enchanted, designed this montage of vintage superheroes from their hay days to their demise throughout American history, set to the tune of Bob Dylan’s “Times they are a-changing.” And while I love this incredible piece of film, I don’t love Warner Bros. requesting yU+Co. remove the popular clip from its website. Here’s the story of the bad publicity move along with the visually stunning six-minute clip.
Susan loves Magpie – Like Google Ad Words, Magpie uses keywords to match your company’s product or service to potential customers. This pay-per-tweet service starts an online conversation about your company. It identifies Twitterers who are already talking about topics related to your company or product and spreads the word like a web-based form of six degrees of separation.
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Tags: Advertising, Marketing, Public Relations, Social media












